Since its launch in 2000, shopbop.com has become one of the leading web-based women's apparel and accessories retailers. Originally conceived as the online offshoot of the Madison, Wisconsin-based boutique Bop, shopbop.com is considered a one-stop shopping destination for fashion-forward women with brands like Michael Kors, Dolce Vita, Vera Wang, Alice + Olivia, DKNY and more, it continues to be featured in a variety of online and print publications.